Finance & Operations Kirsten Barrie Finance & Operations Kirsten Barrie

The Year-End Financial Close for Project-Based Firms

A practical year-end and new-year checklist for agencies, architecture firms, and other project-based businesses. Tax positioning, clean books, project profitability, and the systems that hold it together.

The end of the year can feel overwhelming when you are balancing growth with financial housekeeping. The work is not complicated, but it is easy to put off, and the cost of putting it off shows up later as cleanup. Here is a checklist to simplify the close and start the new year with clarity. Every business is different, so treat this as a map, not a mandate.

1. Tax positioning

Work through this with your tax advisor before year-end, while you can still act on it.

  • Review your numbers to analyze potential liabilities, deductions, or credits, and make any final adjustments.

  • For cash-basis businesses, consider accelerating expenses. Prepaying software, rent, or contractor invoices can lower taxable income for the current year.

  • Also for cash-basis, consider delaying income where you can, pushing expected payments into January to manage taxable revenue.

  • Confirm your retirement contribution amounts. Some plans allow contributions after year-end, but knowing the numbers now helps you finalize your strategy and plan for cash flow.

  • Check for tax credits you may qualify for, such as R&D credits or energy-efficient deductions.

A small adjustment can matter more than it looks. Cleaning up deferred revenue and timing a few expenses well can meaningfully change where a firm lands heading into the new year.

2. Clean up your books

If last year's books are not wrapped up, this is the priority.

  • Reconcile all accounts. Bank accounts, credit cards, loans, payroll, and any intercompany balances should match your books.

  • Resolve outstanding invoices. Chase overdue payments and finalize unpaid bills.

  • Write off bad debts. Clear uncollectible invoices so your receivables reflect reality.

  • Review fixed assets. Adjust for purchases, disposals, and depreciation.

  • Clear out stale liabilities and suspense accounts. Catch-all accounts like "Ask My Accountant" are not your friend. Empty them and aim to keep them empty.

3. Performance and project profitability

This is where project-based firms either learn something or leave money on the table.

  • Compare budget to actuals. Look at revenue, margins, and expenses to spot trends and surprises.

  • Review project profitability directly. Did you hit the margins you planned for, job by job? Use what you find to refine pricing and future bids.

  • Build next year's budget from what you just learned, factoring in hiring, investments, and cost changes.

  • Update your forecasts. Stress-test best case and worst case so you can plan for cash flow needs rather than react to them.

4. Owner and team considerations

  • Decide on owner draws, distributions, and bonuses while you can still align them with your tax strategy.

  • Confirm payroll compliance. Make sure wages, benefits, and contractor payments are properly recorded for year-end reporting, including W-2s and 1099s.

5. Systems and processes

This is the part most firms skip, and it is the part that prevents next year's mess.

  • Review your software stack. Make sure your tools are integrated and actually working together rather than each holding a piece of the truth.

  • Prepare for 1099 filings. Confirm vendor details are current and flag anyone who needs a 1099. Collecting W-9s from contractors upfront makes this painless.

  • Check your internal controls. Review approval, expense, and reporting workflows so the same errors do not repeat next year.

  • Audit subscriptions. Subscription creep is real. Cancel what you are not using, consolidate overlapping tools, and renegotiate annual contracts where you can.

For accrual-based firms

If you recognize income and expenses when they are earned or incurred, year-end is about accuracy, not just timing.

  • Review revenue recognition. Recognize revenue in the correct period, monthly for retainers, at project milestones for longer engagements. Aligning revenue with delivery keeps your financials accurate and investor-ready.

  • Audit deferred revenue. For prepayments covering next year's work, make sure that income is deferred to the right period.

  • Accrue year-end bonuses and expenses you plan to pay early in the new year, so costs land in the fiscal year they belong to.

  • Spread prepaid expenses. Large upfront annual costs like insurance or software should be spread across the periods they cover, not recognized all at once.

Cash-based versus accrual-based, quickly

Cash-based businesses recognize income when cash is received and expenses when cash is paid. Year-end planning here focuses on timing: delaying income and accelerating expenses to manage taxable income.

Accrual-based businesses recognize income and expenses when they are earned or incurred, regardless of cash flow. Year-end here focuses on accuracy: making sure revenue, expenses, and liabilities are recorded in the correct period.

Taking the time to close these out means fewer surprises when January hits, and a clean foundation for smarter decisions all year. The best year-end strategy depends on your firm's goals and how your work is actually structured. If you are looking at this list and wondering where to start, that starting point is usually the same: get visibility into your numbers before they become historical cleanup.

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Finance & Operations Kirsten Barrie Finance & Operations Kirsten Barrie

Bookkeeper, CPA, or CFO? What a Professional Services Firm Actually Needs

Bookkeeper, CPA, and CFO do three different jobs. Here is what each does, when a professional services firm needs them, and where operations should hand off to accounting.

"When do I need an accountant for my professional services business?" is one of the most common questions I get. Underneath it is a real decision: whether to outsource your accounting, bring someone in, or hire at the top. The right choice streamlines your financial operations and means you are not just surviving but actually running the firm on purpose. To answer it, you have to understand that "accountant" is three different jobs.

The bookkeeper

This is usually a data-entry-level role. It varies, but in general a bookkeeper assigns the activity of your business to the right accounts: office supplies, marketing, revenue, and so on. They might help create invoices and bills, assist with collections, and handle a few filing tasks. The defining feature is that they are looking backward, organizing what already happened for the most basic record-keeping purposes. Useful and necessary, but historical.

The CPA or EA

A CPA (Certified Public Accountant) or an EA (Enrolled Agent) is well versed in tax law that the IRS accepts. That is their lane, and only their lane. They do not deal with the day-to-day of your business unless it relates to something you have to comply with. They prepare and file your tax forms, and sometimes advise on entity structure or related questions, though that varies. This is a relationship you have a few times a year, not a partner in how the firm runs.

The CFO

A CFO is usually a C-suite role, or in our case, fractional and outsourced. The CFO does a few things the other two do not. They bridge the gap between CPA-speak and the owner and bookkeeper, translating needs across the whole picture. And they look forward, using the accuracy of the past to forecast, budget, and advise, keeping an eye on the business so it stays profitable. The bookkeeper records what happened. The CPA files on it. The CFO decides what it means and what to do next.

Where the systems come in

Here is the part that gets left out of the usual version of this answer. Roles alone do not make a firm run well. The handoff between them does.

In a professional services firm, the financial story starts in operations: a job gets quoted, scoped, staffed, tracked, and delivered. By the time numbers reach the bookkeeper, the most important decisions have already been made. If operations and accounting are not connected by a clean system, the accounting team spends its time reconstructing what happened instead of telling you what it means. You end up with historical cleanup rather than visibility.

This is why I stopped thinking of this as purely an accounting question. I have been a CFO since 2005, and in 2013 I realized the technology was not optional. The software stack around the business, and the way it connects to the accounting system, is what makes the whole thing work. When it is designed well, it significantly reduces admin time, errors, and delays in getting to real analysis. When it is not, you can hire all three roles and still be flying blind.

So the better question is not just "which person do I hire," but "do my operations hand off cleanly to my accounting." A bookkeeper keeps the record. A CPA keeps you compliant. A CFO keeps you pointed forward. The systems underneath are what let all three actually do their jobs, and they are the foundation you cannot overlook if you want to run your firm by the actual numbers.

If you are trying to figure out which role you need next, start one layer down: look at where your operations stop and your accounting begins, and how much gets lost in the gap between them.

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